Slow
Advocating change with typography.
Using the power of typography to communicate a movement or belief. A campaign advocating Carlo Petrini's Slow movement. Walking the line of legibility and obscurity with the aim of getting the audience to physically slow down and take their time.









Disciplines Brand Identity, Typography, Motion
Year 2019





Slow
Advocating change with typography.



Using the power of typography to communicate a movement or belief. A campaign advocating Carlo Petrini's Slow movement. Walking the line of legibility and obscurity with the aim of getting the audience to physically slow down and take their time.









Disciplines Brand Identity,
Typography, Motion

Year 2019




© Zach M A Smith 2021

© 2022 Zach M A Smith